Choosing the Right List Price – Kawartha Lakes Properties

Choosing the right list price for your Kawartha Lakes Real Estate

One of the most critical factors in selling a home quickly and for a good final sale price is choosing the right list price. There are several different approaches you can take to determine the right price for your property. Which one you choose depends on what strategy you want to use to attract buyers, and also how much risk you’re prepared to take in order to attract offers.

Many homeowners simply want to list their property at the highest price they believe the market can bear. They’ve seen what a few properties are selling for in their neighbourhood and then add an arbitrary percentage to reflect where they think the market will be by the time they sell in a month or two. This rather optimistic approach is favoured by sellers who want to ‘test the waters’ to see just how high the market might go. They think they can try the high end price first and adjust it downwards later if they don’t get results. As Brad Nelson your Bobcaygeon Coldwell Banker ® professional can tell you, this strategy can be a costly mistake. Overpricing your listing can have several potentially damaging repercussions. Salespeople will be less likely to recommend it to potential buyers, so you’ll get fewer viewings. They may pass it by in favour of other, more competitively priced listings, and in very little time, they’ll simply forget about it. Fewer viewers means fewer opportunities for your sales professional to convert those prospects into buyers.

via Choosing the Right List Price – Kawartha Lakes Properties.

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